Brown-Forman has launched a new campaign for Jack Daniel’s to celebrate how people around the world are staying connected during the coronavirus pandemic. Titled ‘With Love, Jack’, the video has been posted across the Tennessee whiskey brand’s social media platforms. It was created from videos of genuine human interactions that were “filmed authentically, and safely” from home. The video has been set to a new version of Cyndi Lauper’s True Colors, which was also recorded
The Long Bar at Raffles Singapore is renowned for creating the Singapore Sling, so when renovations were announced, the cocktail was refreshed too. “Having been created at the Long Bar in 1915 by Raffles bartender Ngiam Tong Boon, the iconic Singapore Sling is an extremely important part of the bar,” says Frederic Serol, executive assistant manager of food and beverage at Raffles Singapore. The gin‐based classic cocktail has been served up in the Long Bar
Digital happy hours, online mixology sessions and virtual tip jars are helping bartenders make ends meet amid the coronavirus lockdown.  Go to Source Author: {authorlink}
Trade union Unite is urging Diageo to stop production at its bottling and distilling sites across Scotland amid concerns over the safety and stress levels of workers during the pandemic. Unite said it had written a letter to Diageo’s senior management team demanding the move following concerns over the safety of staff and “rising levels of stress and anxiety”. “Diageo workers are demanding that the company halt production at its plants across Scotland due to
Aperol maker Campari Group said it is too early to provide “reliable estimates” on how the coronavirus pandemic has affected the Italian firm’s current financial year, but expects the second quarter to be “more heavily impacted”. In an update on the Italian company’s business outlook and the impact of the coronavirus pandemic, Campari Group said the global spread of the disease has caused a “high level of uncertainty”. The Wild Turkey producer said the outlook