How low-and-no brands could reshape the alcohol sector

Despite fears drinkers would hit the hard stuff at the start of lockdown, many switched to low- and no-alcohol serves for health and wellness purposes. The Spirits Business looks at how this burgeoning sector has welcomed them. Health has become big business. According to latest estimates, the value of the global wellness industry sits at an almost unfathomable US$4.5 trillion. The nascent low‐ and no‐alcohol category may be small, but it makes up a growing…

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Bacardi names new global malts ambassador

Bermuda-based Bacardi has appointed Matthew Cordiner as global malts ambassador for the company’s portfolio of single malt Scotch whiskies. Speyside local Cordiner will represent Bacardi’s single malt brands: Aberfeldy, Aultmore, Craigellachie, The Deveron and Royal Brackla. With more than 12 years’ experience in the whisky sector, Cordiner started his career in the industry as a tour guide for Glenlivet distillery, and subsequently joined Chivas Brothers’ graduate programme. After completing his studies, Cordiner spent the next…

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Former Patrón master distiller Francisco Alcaraz dies

Francisco Alcaraz, the former master distiller of Patrón Tequila, has died at the age of 75. Alcaraz passed away on Sunday 4 April in Guadalajara, Mexico, following longstanding health issues. Alcaraz’s career in the Tequila industry spanned more than 50 years, and he is thought to have been the longest serving master distiller in the Tequila sector. He officially retired as master distiller of Patrón on 14 July 2020 following more than 30 years with…

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Bombay Sapphire creates sunset-inspired gin

Bacardi-owned Bombay Sapphire has unveiled a new ‘versatile’ gin designed for cocktails as part of its Special Editions series. The new Bombay Sapphire Sunset is the second gin in the brand’s Special Editions series, following the launch of English Estate in 2019. Bombay Sapphire’s master of botanicals, Ivano Tonutti, draws inspiration from places across the globe for the botanicals used in the range. The new gin is inspired by the ‘mellow heat and orange glow…

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Martini moves into RTDs

Bacardi-owned Martini vermouth has released three ready-to-drink products, including two alcohol-free aperitivo and tonic waters. The three new expressions mark Martini’s first foray into the ready-to-drink (RTD) market. The new canned RTDs comprise: Martini Fiero and Tonic, Martini Non-Alcoholic Vibrante and Tonic, and Martini Non-Alcoholic Floreale and Tonic. Available across Europe from April, the cans were released following an increase in outdoor socialising and demand for convenient formats. Victoria Morris, vice-president of Martini, said: “We…

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