Kopparberg moves into rum

Swedish cider producer Kopparberg has entered the rum category with the launch of a cherry-flavoured spiced variant. In 2019, Kopparberg made its first foray into spirits with the release of its pink Strawberry & Lime Gin, which was shortly followed by a Mixed Fruit Gin. In March this year, a passionfruit and orange-flavoured gin was added to Kopparberg’s range. Kopparberg’s latest product, Cherry Spiced Rum, comes as the interest in the spiced rum category grows in both…

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