The distillers taking on hard seltzers

It’s the drinks category that’s swept the US and is now hitting the UK. But which distillers are getting in on the booming hard seltzer market? We look at five producers tapping into the trend. Led by brands including White Claw and Truly, the hard seltzer category is already larger by volume than the leading spirits category in the US – vodka, which puts its phenomenal success into perspective. Sales in the hard seltzer category…

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