Haig Club becomes ‘official whisky’ of Inter Miami

Single grain Scotch brand Haig Club has signed a sponsorship deal to become the ‘official whisky’ of David Beckham-backed football team Inter Miami CF. The former football star is also one of the founding partners of single grain Scotch brand Haig Club, which is made at Diageo’s Cameronbridge Distillery. The sponsorship agreement follows the launch of line extension Haig Club Clubman in Miami. “I’m so excited that Haig Club is launching in Miami,” Beckham said…

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Rounds cause 62% of Scots to drink excessively

Almost two-thirds of Scots have admitted they would be more likely to consume alcohol to excess while drinking in rounds, according to a Diageo-backed study. The study, funded by Johnnie Walker owner Diageo and the Scottish Football Association, polled 1,000 Scottish men and women aged 25-65. It found that almost 63% of Scots claim to regularly drink more than five drinks in one sitting, the amount considered to represent binge drinking. Of those polled, 62%…

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The week in pictures

This week saw William Grant & Sons bring its Highland Festival to London, Chivas partnered with Manchester United and SB hosted the latest round of the Spirits Masters competition Go to Source Author: Owen Bellwood

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