Gin’s Blossoming: 2020 Trends

Gin is one of the most innovative and exciting spirits categories today. Producers are experimenting with all aspects, from different base-spirit ingredients, unusual botanicals and even barrel-aging.  For decades, gin meant the juniper-forward London Dry style, and popular calls encompassed just a handful of well-known brands such as Beefeater, Gordon’s, Tanqueray and Bombay. In this century, the New Western (or alternatively, New World) style emerged, in which juniper took a back seat to citrus, floral…

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