Maker’s Mark and University of Kentucky to map American oak genome

Bourbon brand Maker’s Mark has partnered with the University of Kentucky to research the DNA of the American white oak tree. The University of Kentucky College of Agriculture, Food and Environment, Maker’s Mark Distillery and Independent Stave Company will aim to discover traits that affect the growth of the trees. The Beam Suntory-owned distillery and Independent Stave Company elected to fund the research as it hopes to gain a better understanding of the trees, which…

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Beam CEO: ‘Big ambitions’ for House of Suntory

Albert Baladi is in the driving seat as Beam Suntory’s new president and CEO. He tells The Spirits Business about his ambitions to position Bourbon as the world’s foremost whisk(e)y and make his company the ‘most admired’ in the industry. *This feature was originally published in the August 2019 issue of The Spirits Business In 1795, three years after Kentucky became a US state, farmer and grain mill operator Jacob Beam filled his first barrel…

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Beam Suntory relaunches website with nutritional info

Maker’s Mark owner Beam Suntory has relaunched its corporate website with an “enhanced” user experience and nutritional information on its brands. The corporate website, beamsuntory.com, now offers nutritional information on brands such as Jim Beam Bourbon, Maker’s Mark Bourbon, Yamazaki Japanese whisky and Courvoisier Cognac. The information is linked to drinksmart.com, the firm’s global platform for responsible drinking. Visitors to the website can select their market and brand to see details such as calories, sugar,…

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Maker’s Mark: a brand history

Beneath its distinctive layer of glossy red wax, Maker’s Mark was the original American craft whiskey. It may now be one of the category’s big brands, but it was no overnight success. Despite centuries of practice, first in Scotland, then in Pennsylvania and latterly in Kentucky, it took the Samuels family some time to master the art of distillation. The stuff they made was probably best avoided until the 1950s, when Bill Samuels Sr created…

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Women who have shaped whisky history

While the whisky industry was, for a long time, seen as male preserve there were some talented women who played leading roles at major brands. Fred Minnick shines a light on their groundbreaking work. Women’s role in whisky has evolved drastically over the years. From the boardrooms to the warehouses and from the branding teams to the whisky clubs, women are situated firmly in the ranks of both the industry’s rising stars and coveted target…

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