Diageo Unveils Paper-based Bottle for Johnnie Walker

Diageo has announced the creation of a new plastic-free, paper-based bottle, which debuts with Johnnie Walker Scotch. The bottle is made entirely from sustainably sourced wood, the company says. This comes as more alcohol companies worldwide embrace eco-friendly and sustainable measures. As part of this broader effort, Diageo has simultaneously launched a new partnership with Pilot Lite — a venture management company — to launch Pulpex Limited, a new sustainable packaging technology company. So that this…

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