Tito’s overtakes Smirnoff as top-selling spirit in US

Texas-based Tito’s Handmade Vodka became the best-selling spirit in the US in 2019, knocking Smirnoff off the top spot for the first time in more than a decade. Preliminary figures from the IWSR US Beverage Alcohol Review (US BAR) database showed Diageo’s Smirnoff vodka was no longer the top-selling spirit in the US, with the top spot now occupied by Tito’s Handmade Vodka. Tito’s grew by more than 20% in volume in 2019. Vodka remains…

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Bristol distiller creates low-ABV canned G&T

Spirits producer Bramley & Gage has launched two ready-to-drink (RTD) gin and tonics under its 6 O’clock Gin brand, including a low-ABV variant. The 6 O’clock Gin Light and Low is said to have “all the characteristics you’d expect from a great craft gin and tonic” but has been bottled at 0.8% ABV. The RTD, which is said to have “all the flavour of 6 O’clock Gin”, contains 0.2 units of alcohol and 50 calories…

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Alcohol-free Highball Cocktails range launches in UK

The Original Free Drinks Company has released a range of ready-to-drink (RTD) non-alcoholic cocktails to meet growing demand for zero-ABV versions of popular serves such as the Aperol Spritz. Described as the UK’s “first” range of 0% ABV RTD cocktails, Highball Cocktails is said to offer “authentic, sophisticated alcohol-free companions to some of the world’s greatest cocktails in single-serve bottles, cans and on tap”. The range consists of six variants: Classic G&T, Pink G&T, Cosmopolitan,…

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Baileys launches alcohol-free RTD cans

Food and drinks producer Kraft Heinz has partnered with Diageo to launch a new range of ready-to-drink (RTD) alcohol-free Baileys iced coffees. The new Baileys Cold Brew cans come in Irish Cream and Salted Caramel flavours, with further line extensions due to launch in 2020. “We’re excited to bring Baileys to the coffee aisle in non-alcoholic everyday formats,” said Tina Bletnitsky, senior associate brand manager at Kraft Heinz Coffee. “Consumers have been adding Baileys Irish…

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M&S Porn Star Martini links alcohol to ‘sexual success’

A complaint that Marks and Spencer’s ready-to-drink Porn Star Martini cocktail linked alcohol to “sexual success” has been upheld. The Portman Group acted in lieu of a member of the public who expressed concern over the use of the words ‘porn star’ on the product, arguing the phrase was known to refer to those “idolised as people who have sexual success and are paid for doing so”. The Independent Complaints Panel upheld the complaint but…

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