Nemiroff Vodka acquires Nemyriv distillery

Vodka brand Nemiroff won an auction to acquire the Nemyriv distillery in Ukraine for an undisclosed sum. The auction for the distillery’s purchase took place on 15 October. Nemyriv distillery was the first of around 80 sites to be privatised after almost 30 years of state monopoly for alcohol production in Ukraine. The acquisition means Nemiroff will be able to take control of the quality of ingredients, alcohol and final products produced at the facility.…

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Nemiroff Cocktail Challenge attracts 300 bartenders

Ukrainian vodka brand Nemiroff has completed its virtual Nemiroff Cocktail Challenge, which featured more than 300 bartenders. The #NemiroffCocktailChallenge took place from April to May this year in Ukraine. It was an online video battle for bartenders, designed to give them the chance to win financial rewards for making cocktails. More than 300 bartenders took part, creating more than 1,100 videos and receiving a combined cash prize of UAH1,000,000 (US$37,482). The contest took place over…

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Proximo Spirits names Nemiroff Ukrainian importer

Vodka maker Nemiroff has been appointed Ukrainian importer for the Proximo Spirits portfolio, which includes Jose Cuervo Tequila and Bushmills Irish whiskey. The deal, which came into effect on 1 January 2020, sees Nemiroff distribute Proximo brands including Kraken rum and Sexton Irish whiskey in Ukraine. Yuriy Sorochinskiy, Nemiroff CEO, said: “Being one of the leading world vodka brands, we are delighted to use the experience and expertise of our team in a new direction…

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Eastern Europe: Affordability ‘biggest barrier’ to recruiting new drinkers

For all the political chill in the air, Russian demand for international spirits appears to be undimmed, and Poland is positively thriving. *This feature was originally published in the April 2019 issue of The Spirits Business Five years into the new Cold War, precipitated by Russia’s annexation of Crimea in 2014, and there’s little sign of a thaw on the political front. Yet for all the sanctions and threats of boycotts, the market for western…

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