Coeur d’Alene, Idaho, is about to become a destination for chocolate aficionados with the inaugural Chocolate Affair, a tasting event and competition set to take place on Saturday, February 7th, from 2:00 PM to 6:00 PM. The event, hosted at the Plaza Shops at 210 East Sherman Avenue, promises a curated experience showcasing gourmet chocolates from both established and emerging producers.
A Celebration of Craft Chocolate
The Chocolate Affair isn’t simply a sampling opportunity. It’s structured as a competition, with entrants judged by a panel of industry experts. Attendees will have the chance to experience a diverse range of chocolates, from classic dark and milk varieties to innovative flavor combinations. The competition aspect adds an element of excitement, and attendees can observe the judging process and potentially learn more about the nuances of chocolate evaluation.
Event Details & Logistics
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Date:
Saturday, February 7th
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Time:
2:00 PM – 6:00 PM
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Location:
Plaza Shops at 210 East Sherman Avenue (Check-in: 1:30 PM – 5:00 PM)
Tickets are on sale now and must be presented for wristband and event map distribution. Wine tastings will be available for guests aged 21 and over, featuring complementary pairings designed to elevate the chocolate experience. Please bring valid identification as proof of age is required.
Attendees can anticipate short walking distances between tasting locations within the Plaza Shops. Tickets are refundable up to one week prior to the event. Detailed information on ticket purchasing and event specifics can be found at [link to ticket purchasing website].
What This Means for Consumers
The Chocolate Affair represents a valuable opportunity for consumers to directly engage with the craft chocolate movement. It moves beyond typical retail experiences, offering a concentrated dose of tasting and discovery. The competition element adds an element of value; attendees can assess products firsthand and potentially influence the direction of emerging brands.
Pros and Cons
Pros:
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Direct Tasting:
The core offering – sampling a range of chocolates – is the primary draw.
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Competition Insight:
Observing the judging process provides valuable knowledge.
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Supplier Engagement:
Opportunity to interact directly with chocolate makers.
Cons:
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Location:
The Plaza Shops may limit the variety of chocolate producers represented.
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Crowding:
Popular events can lead to crowded tasting stations.
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Cost:
Ticket prices may not suit all budgets.


