Introduction
Bacardi is celebrating World Bartender Day by expanding its ‘Shake Your Future’ program, an initiative aimed at supporting and training bartenders worldwide. The program is part of Bacardi’s corporate social responsibility efforts, focusing on providing skills and job opportunities to those in the industry.
Program Details
The ‘Shake Your Future’ program has already helped hundreds of bartenders, and Bacardi is committed to continuing its support through this initiative. The program is part of the company’s broader efforts in corporate social responsibility and sustainability. With a portfolio of over 200 brands and operations in more than 160 countries, Bacardi is leveraging its global reach to make a positive impact on the industry.
Market Impact
The expansion of the ‘Shake Your Future’ program demonstrates Bacardi’s commitment to giving back to the bartending community. By providing training and job opportunities, Bacardi is helping to shape the future of the industry. This initiative is expected to have a positive impact on bartenders worldwide, enabling them to develop new skills and advance in their careers.
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