Overview: Orlando-based Solento Organic Tequila is expanding its national presence by partnering with Greenlight to bring its certified organic tequilas into the dynamic Florida market. This strategic move marks a significant milestone for the brand, which has already made waves in various states.
The Full Story
Solento Organic Tequila was founded in 2019 by filmmaker and surfer Taylor Steele with a mission to create high-quality, additive-free tequilas that align with his values of sustainability and craftsmanship. The brand’s commitment to using only certified organic blue agave from a single estate in Jalisco, Mexico has earned it numerous awards.
The partnership between Solento and Greenlight will connect the brand with a wide network of on- and off-premise accounts throughout Florida, marking an exciting new chapter for both parties. Aaron Chase, President of Florida at Greenlight, praised the unique approach that sets Solento apart: “We’re excited to partner with Solento Tequila and bring such a differentiated offering to our customers. The brand delivers on multiple levels, from exceptional taste and additive-free quality to a purpose-driven story rooted in sustainability and craftsmanship.”
Production & Profile
Solento’s tequilas are produced in small batches at its Jalisco estate, where certified organic blue agave is carefully harvested under the Mexican sun for seven years. The brand offers three expressions: Solento Blanco, Reposado, and Añejo.
Greenlight will represent Solento across Florida, providing access to a wider network of customers who can experience the smooth and sustainable qualities that have made Solento’s tequilas stand out in other markets.
Brand & Industry History
Solento Organic Tequila has gained recognition for its commitment to sustainability and quality. As one of the first USDA-certified organic tequilas, it sets a high standard for the industry. With this partnership, Solento is poised to further expand its presence in Florida.
What This Means
The expansion into Florida represents a significant step forward for both Solento and Greenlight. By partnering with each other, they are bringing innovative products and responsible business practices together to offer customers an exceptional experience.
Consumer Takeaway
Solento’s certified organic tequilas offer consumers the unique opportunity to enjoy high-quality spirits while supporting sustainable practices in agriculture. With Greenlight as its distribution partner, Solento is now more accessible than ever for those looking to indulge in responsibly produced tequila.
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