Overview: Isle of Barra Distillers has accelerated its international presence, reporting significant growth in production volumes and revenue while establishing new distribution channels in the United States and Japan. Co-founded by Michael and Katie Morrison in 2017, the business continues to develop a sustainable model that supports the local economy on the Isle of Barra.
The Full Story
The company reported a 24% increase in production volumes during 2025 alongside revenue growth of 13.5%, despite challenging conditions across much of the spirits sector. Workforce numbers doubled from six to twelve people to support this expansion. The distillery, located in Castlebay on the Isle of Barra, produces Barra Gin, Hebridean Vodka, and Island Dark Rum.
A planned £12 million distillery development at Eoligarry is expected to open in 2027. Most recently, the business launched into the United States and Japan, two markets that have been strategic priorities for some time. The US launch includes distribution across 267 Total Wine & More stores in 28 states during 2026. China and Hong Kong continue to be extremely important and well-established growth markets for the business.
Brand & Industry History
Founded in 2017 by husband-and-wife team Michael and Katie Morrison, the company has built its branding around the island’s landscape and maritime heritage. The business aims to build a sustainable business that creates skilled employment, supports the local economy, and allows more people to live and work on the island.
What This Means
International growth creates opportunities back home on the Isle of Barra. Every new market entry helps support that vision while also introducing the Isle of Barra, its people and its story to customers around the world. The current expansion builds international foundations for the eventual launch of the inaugural Isle of Barra Single Malt Scotch Whisky. By establishing trusted distribution and building awareness of the brand across markets such as Asia, the United States, India, Switzerland and France, strong routes to market will be in place when the whisky is ready.
Consumer Takeaway
This release offers access to island-made spirits available in 267 Total Wine & More stores across 28 states during 2026. The brand continues to perform exceptionally well in established markets like China and Hong Kong, supported by repeat orders and growing demand for the products.
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