Overview: ASW Distillery has secured its position as the official craft spirits partner for Georgia Athletics on October 24, 2026. The Hunker Bourbon and Hunker Vodka lineup will be distributed across the state by United Distributors during the upcoming football season. This partnership marks a significant milestone for the Athens-based distillery following ten years of operation.
The Full Story
ASW Distillery is now University of Georgia Athletics’ official craft spirits partner, according to a press release. The Hunker Spirits, specifically Hunker Vodka and Hunker Bourbon, will be distributed across Georgia with United Distributors this football season. ASW Distillery is the first and only official craft spirits partner of Georgia Athletics, according to a press release.
Jim Chasteen and Charlie Thompson were roommates during their undergraduate years at UGA, and have built the business up over the past 10 years. According to a press release, ASW Distillery is the most awarded U.S. craft distillery at the San Francisco World Spirits Competition, and has cultivated a reputation in the industry. The co-founders are now bringing that reputation back to Athens, where it all started.
Brand & Industry History
Jim Chasteen and Charlie Thompson established the business over the past 10 years after serving as roommates during their undergraduate years at UGA. The company has cultivated a reputation in the industry, recognized as the most awarded U.S. craft distillery at the San Francisco World Spirits Competition. Five members of the ASW team are Georgia grads, and the company originated in Athens before ever distilling a drop.
What This Means
The partnership represents a return to roots for the co-founders, who stated that getting to stand alongside Georgia Athletics is one of the things they are proudest of in their first ten years. Jim Chasteen noted that this announcement is personal for the team, emphasizing that UGA is where the company started long before distilling a drop.
Consumer Takeaway
Hunker Vodka and Hunker Bourbon are available to consumers ages 21 and older through United Distributors across Georgia. ASW Distillery wants customers to drink responsibly during this football season partnership.
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