Overview: Witchmark Distillery has secured its largest retail distribution deal to date with Majestic Wine, expanding availability for its Single Origin Vodka and Black Lime Gin. The rollout covers 39 stores across the Southwest of England, with current stock levels at 29 locations. Both spirits originate from the Wiltshire base and feature distinct production methods.
The Full Story
Jon Carson, commercial director at Witchmark Distillery, noted that securing a listing with Majestic is a major milestone for the emerging English spirits producer. The distillery launched its first spirits at the end of 2024, and this agreement reflects growing demand for distinctive, provenance-led English spirits. James Cox, Buyer at Majestic Wine, stated that Witchmark Vodka has real character and quality as a spirit.
Together with the distinctive Black Lime Gin, it gives customers an exciting introduction to Witchmark and further enhances the offering of high-quality English spirits. The rollout is set to cover 39 Majestic stores across the Southwest in the coming months, with the liquid currently stocked at 29, paving the way for a significantly stronger retail presence throughout the distillery’s heartland.
Production & Profile
The Single Origin Vodka is described as smooth and creamy, yet characterful, made from barley grown on the distillery’s Fonthill Estate. It holds a Gold Outstanding award at the IWSC with a score of 98 points. The Black Lime Gin features a rich base of juniper and coriander, elevated with black lime and Szechuan pepper.
Recommended serves include mixing the vodka with premium grapefruit soda for a Paloma or combining the gin with Sweet Vermouth and Ginger Ale for a Chilmark Stone variation. This serve combines 25ml of Black Lime Gin with 25ml of Sweet Vermouth and is topped with 50ml of Ginger Ale for a good low-ABV alternative, especially for those who like a stirred-down drink.
Brand & Industry History
Witchmark is a multi-award-winning English distillery based in Wiltshire. The brand describes itself as an emerging English spirits producer that has built a significant retail presence throughout its heartland less than two years after launching its first spirits at the end of 2024.
What This Means
Securing a listing with Majestic is a major milestone for Witchmark and represents the largest retail distribution deal to date. The agreement highlights the distillery’s growing demand for distinctive, provenance-led English spirits within the Southwest region.
Consumer Takeaway
Both the Single Origin Vodka and Black Lime Gin are available now from select Majestic stores with a recommended retail price of £43. The vodka is recommended for a Paloma serve, while the gin works well in a G&T or as a Chilmark Stone variation.
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