The holiday season is a time for indulgence, and while festive cocktails have always been a cornerstone of the celebrations, this year, Kentucky bourbon is leading the charge, poised to become the dominant flavor in holiday drinks – and particularly, bourbon-infused eggnog. A recent article in the *Courier-Journal* highlighted this surprising trend, suggesting that the rich, oaky spirit is about to take over the festive drink scene, and it’s a trend that’s quickly gaining momentum.
The Rise of Bourbon Eggnog
For years, eggnog has been a holiday staple, a creamy, sweet concoction traditionally enjoyed during the colder months. However, this year, the classic is experiencing a significant upgrade thanks to the incorporation of Kentucky bourbon. According to the *Courier-Journal*, bourbon-infused eggnog is predicted to be the biggest holiday drink craze. The article details how the inherent richness of the creamy classic is being elevated with the complexity of Kentucky bourbon, creating a surprisingly harmonious blend – a sophisticated twist on a beloved tradition. Whisky Advocate echoes this sentiment, emphasizing the “amazingly” complementary notes of vanilla and caramel found in bourbon, perfectly marrying with the inherent richness of eggnog. This isn’t just about adding a spirit; it’s about enhancing the existing flavors, creating a layered and deeply satisfying experience. The combination of the bourbon’s notes – often including hints of honey, spice, and oak – with the traditional eggnog elements creates a truly unforgettable cocktail.
Kentucky’s Boozy Boost
This trend isn’t just a fleeting fancy; it’s being driven by a wave of holiday releases from Kentucky distilleries. Woodford Reserve and Old Forester, in particular, are reportedly experiencing a surge in requests for their holiday-themed cocktails. Distilleries are capitalizing on the trend, releasing limited-edition holiday expressions and offering cocktail recipes featuring their spirits. This surge speaks to a broader appreciation for locally sourced spirits and the "cozy winter vibes" aesthetic being heavily promoted by the industry. Consumers are increasingly drawn to the authenticity and craftsmanship associated with Kentucky bourbon, and the holiday season offers the perfect excuse to indulge in a premium spirit. The industry is actively fostering this appeal, using the season to connect with consumers and highlight the heritage of Kentucky bourbon.
Elevating the Experience
To truly maximize the deliciousness of a bourbon-infused eggnog, experts suggest a few key additions. *Scotch Whisky* suggests adding a finishing touch: a generous dash of freshly grated nutmeg and a cinnamon stick, allowing it to steep in the drink for an extra layer of warmth. This elevates the drink to a genuinely festive experience, transforming it from a simple cocktail into a truly memorable holiday treat. Beyond nutmeg and cinnamon, some bartenders are experimenting with additions like star anise or a splash of dark rum to further enhance the complexity.
Beyond Eggnog
While bourbon eggnog is undoubtedly leading the charge, the broader trend indicates a renewed interest in Kentucky bourbon during the holiday season. This isn’t just limited to eggnog; bartenders and home mixologists are incorporating Kentucky bourbon into a wide array of holiday cocktails, from classic Old Fashioneds and Manhattans to inventive festive creations. The industry is encouraging experimentation, showcasing the versatility of the spirit. It’s a delicious, boozy shift, and one we can certainly get behind. The increased demand for Kentucky bourbon during this time is a positive sign for the industry, reflecting a continued appreciation for its quality and craftsmanship.
As the holiday season continues, expect to see Kentucky bourbon becoming increasingly prevalent in bars and homes across the country. It’s more than just a trend; it’s a delicious and sophisticated way to celebrate the season.


