Overview: For over a century, Destilería Serrallés has been at the forefront of Puerto Rican rum production. With the latest additions to their portfolio, Don Q continues to push boundaries in terms of flavor profile and quality.
The Full Story
The story begins with Destilería Serrallés’ founder, Don Juan Serrallés, who established a sugarcane plantation called Hacienda Mercedita in 1865. He soon imported a copper pot still from France to produce rum on the premises. Although Prohibition posed significant challenges for the business, the Serrallés family persevered and eventually launched the Don Q brand in 1934.
The Don Q brand has undergone significant expansion over the years, with notable milestones including acquiring Puerto Rican Distillers and its brands in 1985 and launching a range of flavored rums in 1998. In addition to their core expressions – Cristal (aged and filtered), Gold (also aged and filtered but with some color) – Don Q has introduced cask-finished editions under the Serrallés Collection.
Production & Profile
The two new releases, Don Q Reserva and Don Q Reserva Especial, are part of the bourbon barrel-aged lineup alongside existing expressions. Notably, these additions demonstrate a commitment to innovation in flavor profile while maintaining quality standards.
Don Q Reserva is an amber-colored rum with notes of caramel, vanilla oak raisins and plum on the palate. In contrast Don Q Reserva Especial boasts dried fruit caramel vanilla and a touch of smoke due its longer maturation period.
Brand & Industry History
The history of Destilería Serrallés is deeply intertwined with Puerto Rico’s rum production industry. Founded in 1865 by Don Juan Serrallés, the company has experienced significant growth and innovation over the years. Its commitment to quality and tradition continues through its latest releases.
What This Means
The release of these two new expressions underscores a broader trend toward experimentation within traditional rum production methods. By leveraging aging techniques borrowed from whiskey producers, Don Q expands consumer options while solidifying its standing as an industry leader in quality and innovation.
Consumer Takeaway
Craft enthusiasts will appreciate the distinct flavor profiles offered by these two new releases. Whether or not you are a seasoned rum connoisseur or simply eager to explore new horizons, Don Q Reserva and Don Q Reserva Especial stand as testament to the brand’s dedication to pushing boundaries within traditional production methods.
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