Overview: House of Amrut, a speakeasy-style lounge dedicated to Amrut Distilleries, opened in October 2026 beneath Bricklane Curry House on Newark Avenue in Jersey City. Created by Satinder Sharma, the venue serves as an intimate setting for exploring the distillery’s collection of single malt whiskies, rums, and gin.
The Full Story
The concept brings together the distillery’s collection in one intimate setting located at 136 Newark Avenue. Hirnishah, who oversees brand strategy and guest experience, noted that it took approximately two years to bring the concept to life, including navigating liquor licensing and curating rare bottles. The lounge currently carries 31 products from Amrut Distilleries, including 27 whisky expressions, three rums, and one gin.
It also features Amrut Expedition, a limited-edition 15-year-old single malt with only 75 bottles produced worldwide. Valued at approximately $15,000, it is the only North American location to carry a bottle of this specific expression.
Production & Profile
While whisky is the main focus, the tasting experience highlights specific flavor profiles such as Amrut Fusion with notes of smoke, vanilla, chocolate, and spice, while Amrut Kranthi features tropical fruit, pomelo, coconut, and vanilla. Guests can choose additional expressions including Cask Strength, Intermediate Sherry, and Naarangi.
The venue also offers the Icebreaker cocktail made with Amrut rum, jaggery, and hazelnut liqueur.
Brand & Industry History
Amrut Distilleries is an Indian spirits producer based in Bangalore. According to the team, India is the largest consumer of whisky, and the distillery originally began producing rum in 1948 before eventually launching its single malt whisky in 2004.
What This Means
The lounge’s mission is to introduce more guests to India’s whisky scene. Future plans include fashion and jewelry collaborations, pop-ups, and special events incorporating Indian culture.
Consumer Takeaway
House of Amrut is located at 136 Newark Avenue in Jersey City, beneath Bricklane Curry House. The lounge is open Thursday through Saturday from 7PM to 2AM, making it a late-night option for cocktails and whisky tastings.
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