Overview: Cheers Group is a renowned Indian luxury spirits producer that has recently won six prestigious medals at the International Wine & Spirit Competition (IWSC) Awards London. This achievement underscores the brand’s commitment to producing high-quality, award-winning spirits.
The Full Story
Cheers Group, founded by Ashwin Balivada and Mohan Krishna Balivada, has a rich history of innovation and excellence in the Indian spirits industry. With its flagship brands including Kadamba Single-malt whisky series and Coco-Jumbo cashew feni coconut liqueur, Cheers Group is poised to take its rightful place alongside some of the world’s most respected spirits producers.
The company’s success can be attributed to its rigorous approach to production, which involves blind tastings and scientific analysis by expert judges. This commitment to quality ensures that every spirit produced meets the highest standards of excellence.
Production & Profile
Kadamba Single-malt whisky series is crafted using traditional Indian techniques and high-quality ingredients sourced from local farms. The whiskies are aged for a minimum of three years in oak barrels, imparting rich flavors and aromas that reflect the unique terroir of India.
Brand & Industry History
Cheers Group has been expanding its presence across Pan-India and export markets, including the US, Europe, UAE, Singapore, Malaysia, and Canada. The company is also investing in a state-of-the-art carbon-neutral distillery facility to meet growing demand for its award-winning spirits.
What This Means
The win at IWSC Awards London marks an important milestone in Cheers Group’s journey towards becoming one of the world’s leading spirits producers. With this achievement, the brand is poised to gain greater recognition and access new markets worldwide.
Consumer Takeaway
In conclusion, Cheers Group’s six medals at IWSC Awards London underscore its commitment to producing exceptional Indian spirits that meet global standards. As the company continues to expand its operations and investment in sustainability, consumers can look forward to experiencing some of the finest whiskies and liqueurs from India.
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