Overview: The Sacramento Kings have formalized a multi-year agreement designating Aspen Vodka as the official spirit of both the team and Golden 1 Center. This partnership introduces a custom espresso martini cart to the arena bar, featuring a specific recipe utilizing the Colorado-based distillery’s product.
The Full Story
Fans attending games at Golden 1 Center this season will find a new beverage option available on hand: a custom espresso martini poured from a branded Aspen Vodka bar cart. The cocktail serves as the centerpiece of the multi-year partnership entered earlier in 2026, which grants Aspen Vodka the title of official spirit for the franchise and venue. According to reporting from the Sacramento Bee, fans can order the house espresso martini from the custom-branded bar cart, with the recipe built from 2 ounces of Aspen Vodka, 1 ounce of freshly brewed espresso, a half ounce of coffee liqueur and a quarter ounce of simple syrup.
The preparation method involves shaking the ingredients with ice until well-chilled before straining into a chilled martini glass. An optional garnish of coffee beans or a dusting of cinnamon may be added to finish the drink. Sean Timberlake, the Sacramento Bee’s food and dining reporter, documented the details of this release, noting the brand is available for purchase at local Total Wine & More stores and online through the brand’s website.
Production & Profile
Aspen Vodka is produced in Aspen, Colorado, utilizing water from the Roaring Fork River and a proprietary Colorado Red Winter Wheat. The spirit contains 40% alcohol by volume. Sustainability initiatives include LEED Platinum certification for both the arena and distillery facility, carbon-negative production claims, 105% renewable solar power supply, and use of Roaring Fork River water.
The brand’s own site notes that its distillery holds the first-ever LEEDv4 BD+C Platinum certification awarded to a distillery facility in North America. The company says it relies on clean energy sources along with non-GMO, pesticide-free ingredients to cut its environmental footprint, and that all of the distillery’s process wastewater is treated before being returned to the Roaring Fork River.
Brand & Industry History
The Kings-Aspen Vodka tie-up lands amid a wider wave of spirits brands chasing NBA arena real estate. Heaven Hill Brands has announced multi-year sponsorship pairing Lunazul Tequila with the Detroit Pistons, Charlotte Hornets, Orlando Magic and San Antonio Spurs, each featuring in-arena signage and branded activations. Crypto.com Arena has likewise touted new partners and elevated food and beverage offerings heading into the 2026-27 season.
What This Means
The deal makes Aspen Vodka the Kings’ official spirits partner, according to the Sacramento Bee. For now, Kings fans looking to toast a win, or drown a loss, have a dedicated option waiting at the bar cart at Golden 1 Center this season.
Consumer Takeaway
Beyond Golden 1 Center, Aspen Vodka is also available online through the brand’s website and for purchase at local Total Wine & More stores. Pricing for the bottle varies across sources: the Bee’s reporting lists it at $21.99, while PR Newswire has cited a suggested retail price of $29.99 for a 750-milliliter bottle and Forbes has described it as retailing for around $30.
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