Overview: Lotte Department Store has announced an exciting event that brings together some of Korea’s most accomplished producers in the world of wine and spirits, showcasing their award-winning products to consumers for the first time.
The Full Story
Lotte Department Store will host a special exhibition featuring winners from this year’s 2026 Korea Wine & Spirits Awards. The event showcases seven award-winning products across various categories such as Korean rice wine, traditional liquor liqueurs, distilled spirits, baijiu, sake, and Korean wine.
The participating companies include Beompyo Brewery with its range of makgeolli and saengmakgeolli wines; J1 Agricultural Corporation showcasing their Siega brand featuring pear aroma and grape aroma. Wons Spirits will also be rolling out distilled spirits such as Wonsoju, while HwaGang Liquor is set to display Chinese baijiu products like Shefengjiu.
Award-winning Korean wine company Mirasil Wolf Winery will present its award-winning domestic wines at the event. In addition, key liquor companies and imported spirit brands such as Big Boy Liquor will also participate in this exhibition by introducing their premium products to attendees.
Production & Profile
The 2026 Korea Wine & Spirits Awards winners special exhibition will be held from June 26th to July 2nd at Lotte Department Store’s basement level event hall, with the event coinciding with the store’s wine week celebrations.
This year’s competition received submissions from six participating companies: Beompyo Brewery, J1 Agricultural Corporation, Wons Spirits, HwaGang Liquor and two key liquor brands. All winners showcased in this exhibition are determined by expert blind tastings of domestic and international beverages, including traditional Korean liquors like soju.
Brand & Industry History
The Korea Wine & Spirits Awards is an annual competition that evaluates the quality of various alcoholic beverages produced domestically or internationally. Established to promote excellence in this industry through its rigorous evaluation process, it recognizes producers for their outstanding creations and enhances market recognition among major liquor brands.
What This Means
This event marks a unique opportunity where consumers can experience award-winning wines and spirits from Korea’s top producers at one place. The exhibition not only provides an immersive platform to sample these products but also introduces key department store customers to the winners of this year’s prestigious awards competition.
Consumer Takeaway
The Lotte Department Store wine week event, in collaboration with ChosunBiz, brings together a diverse array of award-winning Korean wines and spirits for consumers to discover. Visitors can indulge in modern reinterpretations of traditional liquors alongside premium imported spirits or select from an extensive range of domestic wines.
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