Overview: The search for Atlanta’s signature cocktail has culminated in the creation of “The Peach on the Pitch,” a drink that combines peach syrup made with Pearson Farm peaches and locally distilled Murrell’s Row Tulsi gin.
The Full Story
In an effort to find a unique drink that embodies the spirit of Atlanta, Fawn Wine & Amaro Bar owner Calvin Brown joined forces with local spirits producer Murrell’s Row Spirits. The result is “The Peach on the Pitch,” a cocktail inspired by sweet tea and Georgia’s iconic peach.
Calvin Brown explained to AJ Willingham that he wanted to create a drink that not only paid homage to Atlanta but also reflected the city’s growing craft spirits scene. He achieved this goal with locally distilled Murrell’s Row Tulsi gin, which is infused with herbs grown in his own garden.
Production & Profile
The Peach on the Pitch is made by combining peach syrup from Pearson Farm – a leading producer of Georgia-grown peaches – and locally distilled Murrell’s Row Tulsi gin. The drink’s unique flavor profile has been praised for its subtle balance between sweet and tangy notes.
Brand & Industry History
Murrell’s Row Spirits, founded by Eric Miller in 2018, is a pioneering craft distillery that showcases the rich heritage of Georgia rum. The brand’s commitment to sustainable practices and community engagement has contributed significantly to its success and reputation within Atlanta.
What This Means
The introduction of “The Peach on the Pitch” marks an exciting milestone for Atlanta’s cocktail scene, as it solidifies the city’s growing position as a hub for innovative spirits producers. The drink also highlights Georgia’s pivotal role in shaping America’s craft distilling culture.
Consumer Takeaway
The creation of “The Peach on the Pitch” has sparked renewed interest in Atlanta’s vibrant food and beverage scene, with many locals eager to sample this unique offering at Fawn Wine & Amaro Bar. As a testament to its growing reputation as a hub for artisanal spirits producers, Murrell’s Row Spirits continues to expand its operations while fostering community ties through events and collaborations.
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